International media, distribution company Royal Heir Entertainment recently partnered with the iconic American Basketball Association to release the World’s First Compilation album for a Professional Sports League. This is the first of many music related projects the companies will be collaborating in this year. Royal Heir CEO, Brian "Essince" Collins was recently named the new Director of Marketing for ABA Fusion, the ABA's new sports and music arm.
“The ABA has long wanted to fuse music with sports at a level never before attempted. And thanks to Brian “Essince” Collins, Director of ABA Fusion, our goal has been achieved with this first-ever album.“ Joe Newman, ABA CEO
Long ago the ABA recognized it’s an urban league and the important role music has to play and they’re excited to release this album tith chart-topping artists like international recording artist, Layla Khepri, multi-platinum legends the Kinsman Dazz Band Allstars, and LA's own, battler rapper turned national recording artist Sahtyre.
Listen to Los Angeles artist, SAHTYRE's single "Bruce Wayne" below and CLICK HERE to stream/download the album.
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